the story of the classic american man
sophisticated style
Classic Fella specializes in undergarments and attire made for men who go the extra-mile. Apparel that stands refined, timeless, sensible, stylish, and above-all: crafted of superior quality.
Through the years, underwear styles in particular have strayed far from the prescriptive styles that work well for the polished man. We stand by style inspired from American men of generations past, made of natural fibers like cotton, produced in storied European mills, and created to reflect the modern men we aim to exude.
quality at our core
You will be hard-pressed to find anything like what we offer at Classic Fella. Most men's underwear & attire are cheaply made of synthetic fabrics that are unbeneficial for the male anatomy and poor choices for the environment.
Moreover, the styles are not in-line with a gentleman's attire due to colors and patterns that are downright tacky, plus technical features that men do not need. On top of that, the price-value difference versus Classic Fella is astounding.
life well-lived
If you're a Classic Man that cares about the way you dress down to the last detail, then we would love the opportunity to build a quality wardrobe with you - starting with undergarments plus our tailored classics like button-downs and pleated shorts.
Our ideals fulfill an initiative of authenticity and camaraderie to artful living. We've taken inspiration from the American men of generations past, to provide undergarments that are classic, confident, and full of American style.
Aim High at Classic Fella.
OUR FOUNDER
Classic Fella was established to empower men to live at their greatest potential by its founder, Stephen Powell, who was raised in northern Mississippi to aim high and pursue his passions. As a form of creative expression, Stephen began developing the concept of Classic Fella in Spring of 2021 - a notable contrast to his profession as a physician.
Stephen resides in Atlanta, where he continues to inspire not just in terms of outer presentation but, more importantly, the cultivation of character.
an update on the classics
Beginning at the core of a lasting wardrobe, Classic Fella offers a new standard for the dressing and framing of our client’s greatest years reimagined through the lens of decades past. We strive to inspire men to achieve, provide, and take true action in their lives centered with wholesome character.
raison d'etre
Classic Fella rests on the principle of being one’s most authentic self. The Archer in our brandmark symbolizes an aim to intentional living. By reaffirming a united fellowship among men, Classic Fella celebrates confidence through timeless design.
achieving sustainability
Classic Fella maintains adherence to sustainable practices through our small physical footprint, natural fiber fabrics whenever possible, and use of paper products and recycled materials for packaging. We also partner with like-minded suppliers, production facilities, and mills to ensure our impact is as contained as possible without impacting quality.
european development
Seen right is Ken Coffey, a designer who works with our team, deep in conversation with Italy during development of our debut collection. Atlanta, GA.
purposeful impact
The mission and brand promise of Classic Fella naturally falls in line with many philanthropic opportunities to share how style and confidence can benefit all. We partner with local projects in Georgia throughout the year. We will be sharing these events and their importance to our brand’s mission via client communications.
team strategy
Seen left are our founder alongside our team's trusted advisor and champion, Rebecca Blair, during early brand strategy sessions. A summer evening on the Square. Oxford, MS.
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